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Tag Archives: Advertising agency

IDEAS FROM THE CHAIR

When we get our ideas down on paper, they’re usually pretty good.

Guide to New Media: Audience Targeting Pt. 2

Jake Rector | 3/04/2016

Part 2: Curated creative and perfect placement B2B marketing doesn’t always have to be boring. B2B clients often demand highly targeted campaigns focusing on specific groups of professionals. Below are two examples of how Spotify and The Insights Group used integrated marketing campaigns to influence small but incredibly valuable audiences. Integrated campaigns, and people for that matter, are not an...

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Guide to New Media: Audience Targeting Pt. 1

Jake Rector | 12/04/2015

Part 1: Media is becoming more fragmented, but with more options comes more opportunity. Once upon a time, there were four ways to reach your target audience: on television, with a billboard, in print, or on the radio. Each medium represented a unique way of serving a creative message to a large audience, which is exactly what agencies did. Since...

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Email Marketing: Respect your audience’s inbox

anne | 1/09/2015

Here at Tilted Chair Creative, a full service advertising agency based in Austin, we like to engage our customers as much as possible. We’ve already discussed how social media can affect your brand in a great way, but now we’re going to touch on something that can be another incredible tool to use. Two words: Email marketing. Sending newsletters monthly,...

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“Austin is the new Madison Avenue.”

anne | 12/09/2014

We’ve been doing some pretty exciting things here at Tilted Chair Creative. We are a full-service advertising agency based in Austin, TX, and we’ve been working on projects with a particular client that perfectly illustrate what we, as a group of creatives, can offer. You may have heard of them...they’re a little publication called People Magazine. What is a creative...

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People Magazine’s Sexiest Man Alive!

anne | 11/21/2014

Here at Tilted Chair Creative, a full-service advertising agency in Austin, we take our work pretty seriously. So seriously in fact, that this week extreme measures were taken when People Magazine sought out our advertising expertise for their Sexiest Man Alive issue. And by extreme, we mean we quarantined sweet Annie Lin in a makeshift cubicle so that wandering eyes...

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